Social media marketing is all the rage in today’s society. Figuring out how to use it to promote our own business, however, can be somewhat intimidating. You may be more accustomed to marketing methods that have been around longer. Fortunately, the basic marketing approach is the same. All that has changed is the format in which it is executed. Read on to find some great advice to assist you to do just that!
Use exclusive offers to entice your social media consumers. Encourage them with something they won’t be able to get from someone else. For instance, running a prize drawing for your followers will always generate positive responses. Or you can add in a special discount for followers for a limited time. Another thing to try is to make announcements about your business directly on your social sites. Make them exclusive to social followers.
Maintain a current and relevant blog. If you’re having a promotion or a sale, make sure to post it to your blog. Important news such as a change in hours, a new location or a special closing should be posted. You should also put this into your blog.
Put a Facebook “like” button on the homepage of your blog, in the top right corner. This lets people “like” you for Facebook. People will be more than likely to like your page if there is a section on your site where they can do it, as opposed to having to go to your profile directly and doing it. Doing it this way helps your exposure and keeps people on your page longer.
Make use of Twellow or Tweepi, which are tools that work with Twitter. Tools, such as these, let you easily locate consumers who you are trying to target, which helps save you lots of time. You can subscribe to the users you find, and they may subscribe to you in return.
There are very many ways that you can begin to incorporate social media with your business. If you use social media to promote your business, you will be amazed at the results you see. The tips you just read should help you develop a good social media marketing campaign.
